2,132
Participants
Start Date
November 28, 2023
Primary Completion Date
December 4, 2023
Study Completion Date
December 4, 2023
Environmental nudges
Participants will view protein, frozen meal, and snack products with eco-labels applied. For each category, they will then be instructed to select 1 item from that category they wish most to purchase. Categories will be shown in random order. If a participant selects a product with a red eco-label, they will be shown a peer comparison message and will be given an opportunity to switch to a product with a yellow or green eco-label.
UNC Carolina Population Center, Chapel Hill
Wellcome Trust
OTHER
University of North Carolina, Chapel Hill
OTHER