How v. How and Why Nudges and Rewards

NACompletedINTERVENTIONAL
Enrollment

60,000

Participants

Timeline

Start Date

April 24, 2022

Primary Completion Date

May 1, 2023

Study Completion Date

May 1, 2023

Conditions
Control ConditionHow Incentive ReceiveHow Incentive HoldoutHow Incentive IneligibleHow and Why Incentive ReceiveHow and Why Incentive HoldoutHow and Why Incentive Ineligible
Interventions
BEHAVIORAL

How Nudge

We will nudge participants to get mental health treatment in a mailing that details how they can go about seeking treatment.

BEHAVIORAL

How and Why Nudge

We will nudge participants to get mental health treatment in a mailing that details how they can go about seeking treatment and why they should go about seeking treatment.

BEHAVIORAL

Incentive

Participants in incentive groups will also receive a mailer that includes a an incentive to seek treatment (if they visit a therapist within 30 days, they will receive a gift card).

Trial Locations (1)

19130

Wharton Marketing Department, Philadelphia

All Listed Sponsors
lead

University of Pennsylvania

OTHER