Effectiveness of Conflict-of-interest Disclosures on Trust, Credibility and Transparency When Displayed on Social Media Posts From Registered Dietitians

NACompletedINTERVENTIONAL
Enrollment

3,409

Participants

Timeline

Start Date

October 28, 2024

Primary Completion Date

November 24, 2024

Study Completion Date

November 24, 2024

Conditions
Registered DietitianConflict of InterestTrustCredibilityTransparency
Interventions
OTHER

Group 1 Not an ad disclosure

Same social media post viewed as all other groups. @brandname in the narrative body of the social media post; #NotAnAd in the narrative body of the social media post

OTHER

Group 2 Basic Disclosure

Same social media post viewed as all other groups. @brandname in the narrative body of the social media post; #ad in the narrative body of the social media post

OTHER

Group 3 Basic + Paid Partnership Disclosure

"Same social media post viewed as all other groups. COI disclosures include paid partnership in the header and a tag for the industry partner; @brandname and #ad immediately at the beginning of the narrative body of the social media post;~#ad and #sponsored at the bottom of the narrative body of the social media post."

OTHER

Control

No COI disclosure elements (i.e. no hashtags ). Only the @brandname is included within the narrative body of the social media post.

OTHER

Group 4 Basic + Paid Partnership + Image label

"Same social media post viewed as all other groups. COI disclosures include paid partnership in the header and a tag for the industry partner; @brandname and #ad immediately at the beginning of the narrative body of the social media post; #ad and #sponsored at the bottom of the narrative body of the social media post; #ad (black text, white background) appears on the photo associated with the social media post"

Trial Locations (1)

L1G 0C5

University of Ontario Institute of Technology, Oshawa

All Listed Sponsors
lead

University of Ontario Institute of Technology

OTHER

NCT06697171 - Effectiveness of Conflict-of-interest Disclosures on Trust, Credibility and Transparency When Displayed on Social Media Posts From Registered Dietitians | Biotech Hunter | Biotech Hunter