400
Participants
Start Date
October 31, 2013
Primary Completion Date
July 31, 2014
Study Completion Date
July 31, 2014
Neutral Control Condition
Message about age of University of Birmingham
Food-based Control Condition
Message about variety of vegetables in the world
Health Condition
Message about the health benefits of eating vegetables
Descriptive Social Norm
Message suggesting most people eat plenty of vegetables
Liking Social Norm
Message suggesting most people like eating vegetables
University of Birmingham, Birmingham
Economic and Social Research Council, United Kingdom
OTHER
University of Birmingham
OTHER