100
Participants
Start Date
October 31, 2013
Primary Completion Date
October 31, 2016
Study Completion Date
October 31, 2016
Social Marketing Campaign
The campaign will involve distribution of posters throughout the communities promoting awareness of the consequences of fall injuries and encouraging people to go to an website that provides safety information and injury stories.
Intervention components
Doctors and nurses in these communities will perform health education to parents of 1 through 4 year olds around the risks of falls in the home when these parents visit the doctor for regular visits. Also, several parenting classes in these communities will be modified to include educational videos and discussion of these issues
University of Guelph, Guelph
University of Guelph
OTHER